ABSA Bank Conference, Johannesburg, South Africa.
March 2009
ABSA, South Africa's leading bank, for the first time held a conference where all the senior staff were invited. The conference was about the fact that South Africa were under-insured in the disability section to the tune of R1 billion.
There were two conferences, each lasting 30 minutes. The first section was a talk, involving the statistical figures, and the second was the pool exhibition and interview by Carl Morris. The reason ABSA required Carl's services is due to the fact that a major part of ABSA's marketing strategy was through pool in South Africa, where Carl is a household name.
Please click on an image to enlarge it...
Being interviewed by Craig du Toit, ABSA’s Marketing & Innovation Manager
The audience of ABSA employees
Our first Trick Shot Challenger
Setting up a trick Shot
Getting an employee ready for a trick shot
Explaining to the audience the trick shot attempt
An ABSA employee receiving instructions
Our challenger getting ready to attempt a trick shot
A nervous ABSA employee awaiting the completion of a trick shot in which ‘Houdini’ attempts to land the cue-ball in the shoe in a precarious place!